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	<title>Digital Life</title>
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	<description>Perspectives on social media, marketing, and dialogue</description>
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		<title>Digital Life</title>
		<link>http://alexvdm.com</link>
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		<title>The Dynamic Customer Journey</title>
		<link>http://alexvdm.com/2012/05/21/the-dynamic-customer-journey/</link>
		<comments>http://alexvdm.com/2012/05/21/the-dynamic-customer-journey/#comments</comments>
		<pubDate>Mon, 21 May 2012 20:39:19 +0000</pubDate>
		<dc:creator>alexvdm</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[social-media]]></category>
		<category><![CDATA[technology]]></category>

		<guid isPermaLink="false">http://alexvdm.com/?p=375</guid>
		<description><![CDATA[The Customer Journey is evolving. Well, as a marketing concept, the &#8216;Customer Decision Journey&#8217; has been coined by McKinsey a few years ago. Its basic philosophy was to replace the old &#8216;Marketing funnel&#8217; in which customers move linearly across some &#8230; <a href="http://alexvdm.com/2012/05/21/the-dynamic-customer-journey/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=alexvdm.com&#038;blog=11083070&#038;post=375&#038;subd=alexvdm&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>2</slash:comments>
	
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			<media:title type="html">Consumer Decision journey, by McKinsey in 2007</media:title>
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		<title>Fresh Insights. True Engagement… and 7 tips for entrepreneurs</title>
		<link>http://alexvdm.com/2012/01/11/fresh-insights-true-engagement-7-tips-for-entrepreneurs/</link>
		<comments>http://alexvdm.com/2012/01/11/fresh-insights-true-engagement-7-tips-for-entrepreneurs/#comments</comments>
		<pubDate>Wed, 11 Jan 2012 14:31:45 +0000</pubDate>
		<dc:creator>alexvdm</dc:creator>
		
		<guid isPermaLink="false">http://alexvdm.com/?p=365</guid>
		<description><![CDATA[It’s been more than 2 years I embarked on an entrepreneurial path with Dialog Solutions, after meeting with my partner Patrick Willemarck, who founded Brandialog, our well-known portal &#38; panel to help companies engage with their consumers through private communities. &#8230; <a href="http://alexvdm.com/2012/01/11/fresh-insights-true-engagement-7-tips-for-entrepreneurs/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=alexvdm.com&#038;blog=11083070&#038;post=365&#038;subd=alexvdm&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://alexvdm.com/2012/01/11/fresh-insights-true-engagement-7-tips-for-entrepreneurs/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
	
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			<media:title type="html">alexvdm</media:title>
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		<title>12 sectors that are going to suffer in 2012&#8230;and beyond</title>
		<link>http://alexvdm.com/2011/12/15/12-sectors-that-are-going-to-suffer-in-2012-and-beyond/</link>
		<comments>http://alexvdm.com/2011/12/15/12-sectors-that-are-going-to-suffer-in-2012-and-beyond/#comments</comments>
		<pubDate>Thu, 15 Dec 2011 12:19:25 +0000</pubDate>
		<dc:creator>alexvdm</dc:creator>
		
		<guid isPermaLink="false">http://alexvdm.com/?p=356</guid>
		<description><![CDATA[Many businesses have suffered with the rise of the Internet. But, hey, this was only the beginning. Smart phones are going to reach a tipping point in 2012, while tablets will penetrate a second wave or users, further accelerating the &#8230; <a href="http://alexvdm.com/2011/12/15/12-sectors-that-are-going-to-suffer-in-2012-and-beyond/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=alexvdm.com&#038;blog=11083070&#038;post=356&#038;subd=alexvdm&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://alexvdm.com/2011/12/15/12-sectors-that-are-going-to-suffer-in-2012-and-beyond/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
	
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		<title>Is Facebook crossing a bridge too far?</title>
		<link>http://alexvdm.com/2011/10/10/is-facebook-crossing-a-bridge-too-far/</link>
		<comments>http://alexvdm.com/2011/10/10/is-facebook-crossing-a-bridge-too-far/#comments</comments>
		<pubDate>Mon, 10 Oct 2011 11:06:06 +0000</pubDate>
		<dc:creator>alexvdm</dc:creator>
				<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://alexvdm.com/?p=338</guid>
		<description><![CDATA[Making people share more has always been the core strategy of Facebook. More sharing means more content on the platform, therefore more reasons to visit, &#38; more advertising revenue. It works – this is what I called, in a previous &#8230; <a href="http://alexvdm.com/2011/10/10/is-facebook-crossing-a-bridge-too-far/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=alexvdm.com&#038;blog=11083070&#038;post=338&#038;subd=alexvdm&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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		<title>The illusions of fans as suscribers</title>
		<link>http://alexvdm.com/2011/08/30/the-illusions-of-fans-as-suscribers/</link>
		<comments>http://alexvdm.com/2011/08/30/the-illusions-of-fans-as-suscribers/#comments</comments>
		<pubDate>Tue, 30 Aug 2011 21:17:25 +0000</pubDate>
		<dc:creator>alexvdm</dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://alexvdm.com/?p=314</guid>
		<description><![CDATA[Facebook is the ever escaping mystery. As we think it now becomes a &#8216;mature&#8217; company, it is more than ever in state of flux.  It is closing failed initiatives like &#8216;Places&#8217; (a copy of Foursquare), or &#8216;Deals&#8217; (a copy of &#8230; <a href="http://alexvdm.com/2011/08/30/the-illusions-of-fans-as-suscribers/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=alexvdm.com&#038;blog=11083070&#038;post=314&#038;subd=alexvdm&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://alexvdm.com/2011/08/30/the-illusions-of-fans-as-suscribers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">alexvdm</media:title>
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		<title>Social Media Amplification &#8211; on your web site</title>
		<link>http://alexvdm.com/2011/05/31/social-media-amplification-on-your-web-site/</link>
		<comments>http://alexvdm.com/2011/05/31/social-media-amplification-on-your-web-site/#comments</comments>
		<pubDate>Tue, 31 May 2011 15:43:56 +0000</pubDate>
		<dc:creator>alexvdm</dc:creator>
		
		<guid isPermaLink="false">http://alexvdm.com/?p=301</guid>
		<description><![CDATA[A topic to which I dedicated much attention, in my role at Dialog Solutions, is to make sure that companies make the best out of online dialogue. So many people are coming back with statements like &#8216;We have tried Facebook &#8230; <a href="http://alexvdm.com/2011/05/31/social-media-amplification-on-your-web-site/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=alexvdm.com&#038;blog=11083070&#038;post=301&#038;subd=alexvdm&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://alexvdm.com/2011/05/31/social-media-amplification-on-your-web-site/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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			<media:title type="html">alexvdm</media:title>
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		<title>CEOs &#8211; 5 steps to take now to adapt to the new customer reality</title>
		<link>http://alexvdm.com/2011/04/19/ceos-5-steps-to-take-now-to-adapt-to-the-new-customer-reality/</link>
		<comments>http://alexvdm.com/2011/04/19/ceos-5-steps-to-take-now-to-adapt-to-the-new-customer-reality/#comments</comments>
		<pubDate>Tue, 19 Apr 2011 14:13:31 +0000</pubDate>
		<dc:creator>alexvdm</dc:creator>
		
		<guid isPermaLink="false">http://alexvdm.com/?p=287</guid>
		<description><![CDATA[Dear consumer, Do you have a customer service department ? Do you have a research division ? Is part of your brain occupied by a marketing office ? No But – do you sometimes help someone else struggling with an &#8230; <a href="http://alexvdm.com/2011/04/19/ceos-5-steps-to-take-now-to-adapt-to-the-new-customer-reality/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=alexvdm.com&#038;blog=11083070&#038;post=287&#038;subd=alexvdm&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://alexvdm.com/2011/04/19/ceos-5-steps-to-take-now-to-adapt-to-the-new-customer-reality/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">alexvdm</media:title>
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		<title>2010 &#8211; The year the nerds took power</title>
		<link>http://alexvdm.com/2011/01/13/2010-the-year-the-nerds-took-power/</link>
		<comments>http://alexvdm.com/2011/01/13/2010-the-year-the-nerds-took-power/#comments</comments>
		<pubDate>Thu, 13 Jan 2011 10:36:16 +0000</pubDate>
		<dc:creator>alexvdm</dc:creator>
				<category><![CDATA[Other]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://alexvdm.com/?p=270</guid>
		<description><![CDATA[December was flooded with predictions for 2011. I had played the game in an earlier blog post on Apple&#8217;s smart phone strategy, so enough on my side. Social media crowd doest not look back, only forward. 2010 is history. I &#8230; <a href="http://alexvdm.com/2011/01/13/2010-the-year-the-nerds-took-power/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=alexvdm.com&#038;blog=11083070&#038;post=270&#038;subd=alexvdm&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://alexvdm.com/2011/01/13/2010-the-year-the-nerds-took-power/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
	
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			<media:title type="html">alexvdm</media:title>
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			<media:title type="html">ZX Spectrum 48K</media:title>
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		<title>Who is going to save the world ? A short summary of TEDx Brussels</title>
		<link>http://alexvdm.com/2010/12/09/who-is-going-to-save-the-world-a-short-summary-of-tedx-brussels/</link>
		<comments>http://alexvdm.com/2010/12/09/who-is-going-to-save-the-world-a-short-summary-of-tedx-brussels/#comments</comments>
		<pubDate>Thu, 09 Dec 2010 12:44:39 +0000</pubDate>
		<dc:creator>alexvdm</dc:creator>
				<category><![CDATA[Other]]></category>

		<guid isPermaLink="false">http://alexvdm.com/?p=255</guid>
		<description><![CDATA[Last monday I spent the day watching a serie of 18-minutes speeches.  Most featuring one single person trying to entertain &#8216;ideas worth spreading&#8217;.  I loved it. For those not familiar with it, TEDx are an outspring of the &#8216;TED&#8217; events, &#8230; <a href="http://alexvdm.com/2010/12/09/who-is-going-to-save-the-world-a-short-summary-of-tedx-brussels/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=alexvdm.com&#038;blog=11083070&#038;post=255&#038;subd=alexvdm&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://alexvdm.com/2010/12/09/who-is-going-to-save-the-world-a-short-summary-of-tedx-brussels/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">alexvdm</media:title>
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		<title>The 4 laws of social media &#8211; ignore them at your own peril</title>
		<link>http://alexvdm.com/2010/11/10/the-4-laws-of-social-media-ignore-them-at-your-own-peril/</link>
		<comments>http://alexvdm.com/2010/11/10/the-4-laws-of-social-media-ignore-them-at-your-own-peril/#comments</comments>
		<pubDate>Wed, 10 Nov 2010 11:39:22 +0000</pubDate>
		<dc:creator>alexvdm</dc:creator>
				<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://alexvdm.com/?p=237</guid>
		<description><![CDATA[I recently was given the great opportunity to present at the global  &#8217;FIA&#8217; forum in Paris (International Association of motoring &#38; driving clubs). While one of the goal was to provide some education on social media,  I have tried to &#8230; <a href="http://alexvdm.com/2010/11/10/the-4-laws-of-social-media-ignore-them-at-your-own-peril/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=alexvdm.com&#038;blog=11083070&#038;post=237&#038;subd=alexvdm&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://alexvdm.com/2010/11/10/the-4-laws-of-social-media-ignore-them-at-your-own-peril/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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